About

Weston Norton @bigmanweston

Weston Norton@bigmanweston worked in the film and television industry for seven years in nearly every capacity of production: He’s shot film in Mexicali’s only active morgue and helped build a winter wonderland in 100-degree heat on Paramount Studios’ backlot. After earning his MBA from Acton Business School, he coupled his media production skills with a passion for social media to start helping small businesses better engage their customers through online social networking.

Recently, he has been working with Aldea Artisans, a fair trade apparel start-up. The DVD he produced to illustrate their mission generated sufficient buzz among Whole Foods’ buyers to secure west coast distribution with Whole Foods. Their site is still in development, but the video can now be seen online here: http://www.youtube.com/watch?v=fJU3Y8LWaFY

I Speak Too!

University of Texas Law: Finding A Job With Social Media, We spoke with UT Law second and third year students about building personal brands online and using social tools to build their network and identify job opportunities.
BiGAustin: How Social Is Your Business?, An ongoing class that we put on at BiGAustin that walks small business owners through building a social media plan and building their first social media dashboard.
Book People: Conversations by BiGAustin, A primer on adding video and video seo in your small business marketing tactics that we put on with Deltina Hay and Lamar Romero.
Amplify Credit Union: Twitter 101, Dan Dillard at Amplify Financial asked us to speak at the Amplify Career Fair about getting started on Twitter.
University of Texas Public Relations: Selecting A Camera For Public Relations, David J. Neff, @daveiam, asked us to speak with him at UT about adding video to the PR toolkit.