Video Production: 1st Video in TAKE Supply Chain’s Web Series

Video Production: 1st Video in TAKE Supply Chain’s Web Series

Check out the pilot we produced for TAKE Supply Chain’s web video series. More to come soon!

Morris Craven and Sulak, Personal Injury Attorneys in Austin Texas

Morris Craven and Sulak, Personal Injury Attorneys in Austin Texas

The personal injury attorneys at Morris, Craven and Sulak, LLP in Austin, TX are some of the most experienced in the Central Texas Region. For over 30 years they have handled all types of injury claims, including product liability, trucking and automobile collisions, construction accidents, medical negligence, premises liability, unfair insurance practices, and employment discrimination [...]

Phurnace Software Burning Down The House

Phurnace Software Burning Down The House

Our friends at Phurnace Software asked us to help them create a show that highlights their ability to automate java application deployments. Phurnace builds software to help companies automate the deployment of J2EE applications and configuration of WebSphere, WebLogic, JBoss or WebSphere Portal.
Shot on a Canon HV30 and performed by Larry Warnock and Jessica Gass [...]

Phurnace Software: Going To The WebSphere Portal Excellence Conference

Phurnace Software: Going To The WebSphere Portal Excellence Conference

Our friends at Phurnace Software, who make Java application deployment software, are gearing up to announce a new “rollback” feature in their Portal Deliver product at the next Websphere Portal Excellence Conference.
They asked us to put together a quick promo piece to invite people to their booth.

We are gearing up for a great [...]

A Book Trailer Promo Piece

A Book Trailer Promo Piece

We put together a book trailer for the book “Smoke Screen” by Sandra Brown.
Ms. Brown isn’t a customer of ours, but we felt like playing around a little with graphic animation, and intrigue. You can find out more about the book and the author over at Barnes and Noble.

Pink Slip Festival

Pink Slip Festival

The Pink Slip Festival in Austin, Texas provided free live music, family fun, cheap beer and hotdogs for Austin’s unemployed families. Dan Dillard of Amplify Financial created the Pink Slip Festival as an Austin styled response at to the down economy. The Pink Slip Festival was held at the Spider House coffee shop and featured [...]

Cupcake Smackdown! So Many Cupcake Stories…

Cupcake Smackdown! So Many Cupcake Stories…

It’s no big secret that @bigmanweston and I like to eat.
My wife is a killer cook and Weston’s culinary paramour, @girlblake, can make a mean Sunny Side Up-Cake.
So when she decided to take her cupcakes on the road to the Cupcake Smackdown 1.0, we thought we’d tag along with a camera.
There were many entries. [...]

Amplify Credit Union

Amplify Credit Union

This is a promo piece that we shot for our friends at Amplify Federal Credit Union.
The 30 second commercial aired in Austin captures Rob Harbison’s testimonial about Amplify’s new “Free All ATMs” campaign. That’s right. All your ATM transactions are free with Amplify.
Go Amplify!

Amplify Career Fair – Helping Austin Get Back On Its Feet

Amplify Career Fair – Helping Austin Get Back On Its Feet

Dan Dillard, over at Amplify Financial, a division of www.goamplify.com asked us to come out and shoot their Amplify Career Fair.
Amplify is reaching out and helping people get back to work in small businesses all over the city of Austin. To go along with the vendors, Dan set up seminars for people who were [...]

door64 Tech Fair

door64 Tech Fair

We met a bunch of great people at door64’s first Tech Fair. Here’s a recap of some of the folks we met talking about the fair. Big thanks to Matt Genovese for throwing a great event and making us a part of it.

1 Shoot, 1 Day For A Video Project In Austin

1 Shoot, 1 Day For A Video Project In Austin

We were asked to do a promo piece for Mark Thomas Studio in Austin.  With only one day to shoot and edit, it’s definitely more of a run-and-gun style than we’re used to. But given the timeframe, we’re pretty happy with how it turned out.

Why Social Video Marketing?

Social Video Marketing is the best way to build your brand presence on the web.

The combination of low cost video production techniques, video SEO, and online video distribution helps you create a compelling, and engaging experience that helps your customers find you and keeps them coming back for more.

Customers Will Find You More Easily

Your customers are looking for video. With over 100 million viewers, YouTube is currently the second most searched site on the web.

By blending video with the right search terms we can help you get in front of your customers and get ahead of the competition. In fact, search terms associated with video are 50 times more likely to rank on the front page of Google than other terms.

Develop Your Social Brand Equity

With social video, you have the opportunity to build a persona online. From “How –to” videos to YouTube channels and ongoing web shows, video provides you with a new online image that you want your customers to see.

Social Video Marketing gives your customers a window into your product that keeps them engaged with your products and services.

More importantly, they are engaged with you. They stay on your site longer, convert more quickly and improve your ROI.

Social Video Gets Shared

And when your customers share your videos, you get seen. From viral videos to, user generated content and weekly webisodes, video gives your customers something to talk about.

And what they’re talking about is you and your product.

With an integrated online video marketing strategy, you can create videos that your customers will be more than happy to share, promote and recommend.

What is Social Video Distribution?

Online video distribution is where you will get the most power out of your video presence online.

Like the old saw goes, you don’t have to be faster than the bear to reach your customers, you just have to beat the competition. By leveraging blended search with video, you have the ability to rank higher than your competitors with multiple terms.

To begin, we’ll work with you to identify the key terms that are the most important to your customers – the people who are looking for your products. This will help you target the people that are most likely to be interested in what you can provide for them.

Some of the channels that are available to you for online distribution are
- YouTube
- Vimeo
- Blip.tv
- And hundreds of others

But getting your video out to the world goes beyond the many channels that are available to you. You will need to identify the key people in your industry who are talking online through blogs, microblogs like Twitter and Facebook.

Since an effective social media strategy requires more than just constant chatter, we can help you set up the appropriate “listening” in your social networks that will allow you to respond with the right video.

These networks become your key source for the transfer of your video to new markets and to new customers.

Contact us to schedule an appointment and learn more.